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LB1046

Nebraska High School Student Name, Image, and Likeness Rights

Last scannedAug 25, 2026, 3:18 AM

In one sentence

This bill requires the State Board of Education to create a model policy allowing high school athletes in Nebraska to earn money from their name or image while keeping them eligible for sports.

What it does

  • Requires the State Board of Education to adopt a model policy by January 1, 2027, regarding student rights to use their names and images for pay.
  • Allows high school students to work with agents or lawyers to make money from commercial deals without losing sports eligibility if they follow the rules.
  • Prohibits students from using school logos, uniforms, facilities, or other identifiers in paid advertisements unless it is for college recruitment purposes.
  • Bans paid activities that promote alcohol, tobacco, vaping products, controlled substances, gambling, adult entertainment, weapons, illegal products, or content violating federal, state, or school policy.
  • Requires schools to create a process where students must tell officials about their deals before starting them or within five business days after signing.

Who it affects

  • High school students in Nebraska who play sports or join activities at member schools
  • The State Board of Education and local school boards that must write the new policies
  • Parents or legal guardians of students under age eighteen who sign contracts on their behalf

Limits and unknowns

  • The bill was indefinitely postponed on April 17, 2026, so it may not become law.
  • School boards must adopt their own policies by the start of the 2027-28 school year to match the state model.

Plain language

Terms to know

Commercial name, image, and likeness activity
Any deal where a student gets paid to let someone use their name, face, voice, or signature.
Student-participant
A high school student in Nebraska who plays sports or joins activities at a member school.
School property and identifiers
Items that represent the school, such as its name, mascot, logo, uniform, building, equipment, or game recordings.

Official record

Sources

Source attached

Official summary

Require school policies relating to name, image, and likeness rights for high school students

Official activity

Bill history

  1. Indefinitely postponed