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AB-1911 • 2026

Advertising: environmental marketing claims: carbon credits.

Advertising: environmental marketing claims: carbon credits.

Active

The official status still shows this bill as active or still awaiting another formal step.

Sponsor
Rogers
Last action
Official status
Assembly - Appropriations
Effective date
Not listed

Plain English Breakdown

The official text contains a blank ('____ days') for the deadline to publish the carbon credit program list, so the exact timeframe is unknown.

Rules for Carbon Credit Ads

This law creates a legal presumption that environmental marketing claims are valid if they follow specific rules about carbon credits and net zero emissions.

What This Bill Does

  • Establishes a presumption in court cases until January 1, 2032, that an environmental claim is valid if the defendant follows disclosure rules for voluntary carbon offsets or net zero emissions claims.
  • Requires the State Air Resources Board to publish and maintain a list of approved carbon crediting programs within a certain number of days after January 1, 2027.

Who It Names or Affects

  • Companies making environmental marketing claims
  • The California State Air Resources Board

Limits and Unknowns

  • The exact number of days after January 1, 2027, for the board to publish its list is not specified in this text.
  • This legal presumption only applies until January 1, 2032.

Bill History

  1. California Legislative Information

    Assembly - Appropriations

Official Summary Text

Advertising: environmental marketing claims: carbon credits.