Social media platforms: artificial intelligence models.

Plain English Breakdown

The official source material does not provide specific details on enforcement mechanisms or penalties for non-compliance, leaving these aspects uncertain.

Social Media Platforms: AI Model Rules

This law requires social media companies that use artificial intelligence models to provide users with copies of their personal information, contextual data, and social graph within five business days upon request.

What This Bill Does

• Requires social media companies or people who deploy AI models to allow users to request a copy of their personal information, contextual data, and social graph within five business days.
• Defines 'contextual data' as the information provided by a user to an AI model and any context or derivative data associated with the user’s interactions with the model, including any model-generated or inferred data linked to or generated from those interactions.
• Defines 'social graph' as data representing a person's connections and interactions within a social media platform.
• Requires social media companies to implement interfaces allowing users to share their social graphs or parts of it with other platforms if desired by the user.
• Requires AI model operators to set up systems so users can share contextual data directly with other AI models.

Who It Names or Affects

• Social media companies and people who deploy artificial intelligence models on these platforms.
• Users of social media platforms that use AI models.

Terms To Know

Contextual Data

Information provided by a user to an AI model, including any context or derivative data associated with the user’s interactions with the model and any model-generated or inferred data linked to or generated from those interactions.

Social Graph

Data representing a person's connections and interactions within a social media platform.

Limits and Unknowns

• The bill does not specify what happens if a company fails to comply with these requirements.
• It is unclear how the law will be enforced or regulated by the Attorney General.

Official Summary Text

AB 2169, as amended, Lowenthal.
Social media platforms: artificial intelligence models.
The California Consumer Privacy Act of 2018 (CCPA) grants a consumer various rights with respect to personal information, as defined, that is collected or sold by a business, as defined, including the right to request that a business that collects personal information about the consumer disclose to the consumer certain information about that personal information, including the categories of personal information it has collected about that consumer and the specific pieces of personal information it has collected about that consumer.
This bill, the Digital Choice Act, would require a social media company or a person that
deploys an artificial intelligence model,
makes an artificial
intelligence model available to a third party for use, modification, copying, or combination with other software,
defined as a
model operator,
deployer,
to allow a consumer to request a copy of the consumer’s personal information, contextual data, and social graph and would require the social media company or
model operator
deployer
to respond to that request within five business days in a format that is, among other things, portable to the extent technically feasible. The bill would define “contextual data” to mean information provided by a user to an artificial intelligence model and any context or
derivative data associated with the user’s interactions with the artificial intelligence model, as specified, and any model-generated or inferred data linked to or generated from those interactions. The bill would define “social graph” to mean data that represents a person’s connections and interactions within a social media platform, as specified.
This bill would require, among other things, a social media company to implement a transparent, third-party-accessible interoperability interface that allows a user to choose to share a covered user’s social graph or user-selected parts of the social graph to a social media platform designated by the user and enable a third party to, with the user’s permission, access a social graph created by the user and be notified when a new or updated social graph is available, as prescribed. The bill would require a
model operator
deployer
to implement a third-party-accessible interoperability interface to allow a user to share the user’s contextual data directly with other artificial intelligence models as the user designates and enable those artificial intelligence models to be notified when new or updated data is available, as prescribed.
This bill would authorize the Attorney General to adopt specified regulations, as provided, and require the Attorney General to enforce the bill’s provisions by bringing an administrative action, as specified.

Current Bill Text

Download Bill PDF