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AB-2416 • 2026

Privacy: use of a person’s name, voice, signature, photograph, or likeness.

Privacy: use of a person’s name, voice, signature, photograph, or likeness.

Privacy
Active

The official status still shows this bill as active or still awaiting another formal step.

Sponsor
Zbur
Last action
Official status
Assembly - Pending Referral
Effective date
Not listed

Plain English Breakdown

Checked against official source text during the last sync.

Privacy Law Update on Using Names and Likenesses

AB-2416 makes a nonsubstantive change to the existing law that holds people liable for using another person's name, voice, signature, photograph, or likeness in products or advertising without consent.

What This Bill Does

  • Keeps the current rule making someone liable if they knowingly use another person's identity in products or for selling things without permission.
  • Makes a nonsubstantive change to the wording of these existing provisions.

Who It Names or Affects

  • People whose names, voices, signatures, photographs, or likenesses are used by others.
  • Individuals who use another person's identity in products, merchandise, goods, or for advertising and selling without consent.

Terms To Know

Nonsubstantive change
A small edit to the text that does not alter the meaning of the law.
Likeness
The name, voice, signature, photograph, or appearance of a person as protected by this bill's context.

Limits and Unknowns

  • The official summary does not specify exactly which words are being changed.
  • No new rules or penalties are added; the law remains focused on existing liability for damages.

Bill History

  1. California Legislative Information

    Assembly - Pending Referral

Official Summary Text

Privacy: use of a person’s name, voice, signature, photograph, or likeness.