Plain English Breakdown
The specific details of the exceptions mentioned are not defined in the provided summary text.
Ban on Using Surveillance Data to Set Prices
This law stops retailers from charging different prices based on personal information collected through electronic surveillance, with certain exceptions.
What This Bill Does
- Prohibits retailers from engaging in 'surveillance pricing' subject to certain exceptions.
- Defines surveillance pricing as offering or setting a customized price for a good for a specific consumer or group of consumers based on personally identifiable information collected through electronic surveillance technology.
- Allows public prosecutors to sue violators to recover civil penalties, court orders (injunctive relief), and reasonable attorney's fees and costs.
- Authorizes consumers to sue only for court orders (injunctive relief) and reasonable attorney's fees and costs.
- Declares that any agreement giving up these rights is against public policy and cannot be enforced.
Who It Names or Affects
- Retailers
- Consumers who might face customized pricing based on surveillance data
- Public prosecutors authorized to enforce the law
Terms To Know
- Surveillance pricing
- Offering or setting a customized price for a good for a specific consumer or group of consumers based on personally identifiable information collected through electronic surveillance technology.
- Injunctive relief
- A court order that requires someone to stop doing something illegal, such as engaging in prohibited pricing practices.
Limits and Unknowns
- The bill includes certain exceptions where surveillance pricing might still be allowed.
- Consumers cannot sue for civil penalties or money damages; only public prosecutors can seek those fines.
- The effective date of the law is not listed in the provided text.