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AB-2743 • 2026

Buy California Program: task forces: events drawing significant world attention.

Buy California Program: task forces: events drawing significant world attention.

Agriculture
Passed Legislature

This bill passed both chambers and reached final enrollment, even if later executive action is not shown here.

Sponsor
Soria
Last action
2026-04-16
Official status
From committee: Do pass and re-refer to Com. on APPR. with recommendation: To Consent Calendar. (Ayes 8. Noes 0.) (April 15). Re-referred to Com. on APPR.
Effective date
Not listed

Plain English Breakdown

The official source does not provide details on consumer impact, so this was removed from 'who_it_affects'.

Buy California Program: Task Forces for Major World Events

This law allows the Department of Food and Agriculture to create a task force that gives advice on how to use resources from the Buy California Program during specific major world events.

What This Bill Does

  • Allows the Department of Food and Agriculture to form a task force for specific major world events.
  • The task force will give recommendations about using resources from the Buy California Program.
  • Task force members are chosen by the Secretary of Food and Agriculture from existing marketing groups.

Who It Names or Affects

  • Department of Food and Agriculture
  • Farmers and food producers in California

Terms To Know

Buy California Program
A program that encourages people to buy high-quality food grown or made in California.
Task Force
A group of experts brought together for a specific purpose, like giving advice during big events.

Limits and Unknowns

  • The bill does not specify which exact world events will be covered.
  • It is unclear how the task force recommendations will be used or funded.

Bill History

  1. 2026-04-16 California Legislative Information

    From committee: Do pass and re-refer to Com. on APPR. with recommendation: To Consent Calendar. (Ayes 8. Noes 0.) (April 15). Re-referred to Com. on APPR.

  2. 2026-03-23 California Legislative Information

    Re-referred to Com. on AGRI.

  3. 2026-03-19 California Legislative Information

    From committee chair, with author's amendments: Amend, and re-refer to Com. on AGRI. Read second time and amended.

  4. 2026-03-19 California Legislative Information

    Referred to Com. on AGRI.

  5. 2026-02-21 California Legislative Information

    From printer. May be heard in committee March 23.

  6. 2026-02-20 California Legislative Information

    Read first time. To print.

Official Summary Text

AB 2743, as amended, Soria.
California Grown Program.
Buy California Program: task forces: events drawing significant world attention.
Existing law establishes within the Department of Food and Agriculture a public and private collaboration known as the “Buy California Program” to encourage consumer nutritional food awareness and foster purchases of high-quality California agricultural products. Existing law establishes various marketing advisory and promotional councils or commissions for specific food products in order to, among other things, promote cooperation among the industry and maintain stable agricultural markets.
This bill would authorize the Department of Food and Agriculture to establish a task force, comprising members who currently serve on a marketing advisory and
promotional council or commission and are appointed by the Secretary of Food and Agriculture, for the purpose of providing the secretary with recommendations regarding how to best use available resources of the Buy California Program to capitalize on marketing possibilities for California agricultural products during a single, specific, and identifiable event drawing significant world attention, as defined.
Existing law provides for the establishment of standards for various agricultural products, including fruits, nuts, and vegetables, and authorizes the use of the term “California grown” and similar terms for marketing, advertising, or promotional purposes only to identify food or agricultural products that have been produced in the state or harvested in its surface or coastal waters.
This bill would state the intent of the Legislature to enact subsequent legislation to support California agriculture through the California Grown Program.

Current Bill Text

Read the full stored bill text 
Download Bill PDF