Political Reform Act of 1974: advertisements.

Plain English Breakdown

The official source material does not specify how abbreviations for top contributors should be approved.

Billboard DISCLOSE Act

The Billboard DISCLOSE Act updates rules for political advertisements, including yard signs and billboards, to make disclosures clearer and shorter.

What This Bill Does

• Clarifies that a print advertisement includes yard signs or billboards and an electronic media ad means graphics or images on online platforms.
• Allows the names of top contributors in certain ads to be shortened using approved abbreviations or leaving out words from their names.
• Specifies the order required for disclosures in advertisements, making it easier to read.
• Permits the use of bullet points or numbers before the names of the three largest contributors on larger printed ads like yard signs and billboards.
• Shortens statements about independent expenditures not being authorized by a candidate.

Who It Names or Affects

• Political committees that pay for advertisements
• Online platforms hosting political ads

Terms To Know

Independent expenditure

Money spent on political advertising by a group or individual not directly connected to a candidate's campaign.

Top contributors

The individuals or groups that give the most money to support a political committee.

Limits and Unknowns

• Does not specify how abbreviations for top contributors should be approved.
• Does not provide details on the exact order of disclosures in advertisements.
• Does not address other types of political advertising beyond yard signs, billboards, and online ads.

Official Summary Text

AB 950, as amended, Solache.
Political Reform Act of 1974: advertisements.
(1) Existing law establishes requirements for the disclosure of information related to political advertisements, including the name of the committee that paid for the advertisement and the names of the top contributors to the committee. For certain video, print, electronic media, or text message advertisements, existing law permits the name of the committee that paid for the advertisement to be shortened, as specified.
For
This bill would establish the Billboard DISCLOSE Act. For
purposes of the above provision permitting the name of the committee to be shortened, this bill would clarify that a print advertisement includes a yard sign or a billboard and an electronic media advertisement means a graphic, image, animated graphic, or animated image that the online platform hosting the advertisement allows to link to an internet website paid for by the committee, as specified. For certain advertisements, the bill would permit the names of top contributors to be shortened by using approved abbreviations or leaving out words from the top contributor’s name, as specified.
For certain advertisements, the bill would also specify the order in which required disclosures must appear on the advertisement.
(2) For larger printed advertisements such as yard signs and billboards, existing law permits the text of the
disclosure to be adjusted so that it does not appear on separate horizontal lines, with the names of the top contributors separated by a comma.
This bill would also permit the names of the top contributors to be separated by clearly visible bullet points or by inserting the applicable number (1, 2, or 3) before the names of the 3 largest contributors.
The bill would also specify the order in which required disclosures must appear on the advertisement.
(3) Under existing law, an advertisement supporting or opposing a candidate that is paid for by an independent expenditure must include a statement that it was not authorized by a candidate or a committee controlled by a candidate. If the advertisement was authorized or paid for by a candidate for another office, the expenditure must instead include
a statement that “This advertisement was not authorized or paid for by a candidate for this office or a committee controlled by a candidate for this office.”
This bill would shorten the above statements, respectively, to “Not paid for by
a
candidate” and “Not paid for by a candidate for this office.”
The Political Reform Act of 1974, an initiative measure, provides that the Legislature may amend the act to further the act’s purposes upon a
2
/
3
vote of each house of the Legislature and compliance with specified procedural requirements.
This bill would declare that it furthers the purposes of the act.

Current Bill Text

Download Bill PDF