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CS for SB 482
First Engrossed
2026482e1
1 A bill to be entitled
2 An act relating to the Artificial Intelligence Bill of
3 Rights; amending s. 287.138, F.S.; defining the term
4 “artificial intelligence”; prohibiting a governmental
5 entity from extending or renewing a contract with
6 specified entities, beginning on a specified date;
7 prohibiting a local governmental entity from taking
8 certain actions relating to contracting with an entity
9 to provide artificial intelligence technology,
10 software, or products unless certain requirements are
11 met, beginning on a specified date; prohibiting a
12 governmental entity from entering into a contract with
13 an entity for artificial intelligence technology,
14 software, or products under certain circumstances;
15 providing a directive to the Division of Law Revision;
16 creating part IX of ch. 501, F.S., to be entitled the
17 “Artificial Intelligence Bill of Rights”; creating s.
18 501.9981, F.S.; providing a short title; creating s.
19 501.9982, F.S.; providing the rights of residents
20 relating to the use of artificial intelligence;
21 authorizing residents to exercise certain rights;
22 providing construction; creating s. 501.9983, F.S.;
23 defining terms; creating s. 501.9984, F.S.; requiring
24 companion chatbot platforms to prohibit a minor from
25 becoming or being an account holder unless the minor’s
26 parent or guardian consents; specifying requirements
27 for contract formation; requiring companion chatbot
28 platforms to provide the minor’s parent or guardian
29 certain options; requiring companion chatbot platforms
30 to terminate certain accounts or identifiers and
31 provide certain options; requiring companion chatbot
32 platforms to make certain disclosures and institute
33 certain measures to prevent their companion chatbots
34 from producing or sharing materials harmful to minors;
35 providing that knowing or reckless violations are
36 deceptive or unfair trade practices or acts;
37 authorizing the Department of Legal Affairs to bring
38 actions under the Florida Deceptive and Unfair Trade
39 Practices Act for such violations; providing civil
40 penalties; authorizing punitive damages under certain
41 circumstances; authorizing the department to grant
42 companion chatbot platforms a specified timeframe in
43 which to cure an alleged violation and to issue a
44 certain letter of guidance upon notification of an
45 alleged violation; authorizing the department to
46 consider certain information when making such
47 determination; providing applicability; authorizing
48 the companion chatbot platform to provide certain
49 information to the department in the event of an
50 alleged violation of certain requirements; prohibiting
51 the department from bringing an action against a
52 companion chatbot platform under certain
53 circumstances; authorizing the department to issue a
54 certain letter of guidance; authorizing the department
55 to bring an action against a companion chatbot
56 platform that fails to cure an alleged violation;
57 providing liability for knowing or reckless violations
58 of specified provisions; providing requirements for an
59 action brought pursuant to the act; providing that
60 certain companion chatbot platforms are subject to the
61 jurisdiction of state courts; providing construction;
62 authorizing the department to adopt rules; creating s.
63 501.9985, F.S.; requiring bot operators to
64 periodically provide a certain notification to a user;
65 providing applicability; authorizing the department to
66 bring actions under the Florida Deceptive and Unfair
67 Trade Practices Act for violations; providing civil
68 penalties; authorizing the department to grant an
69 operator a specified timeframe in which to cure an
70 alleged violation and to issue a certain letter of
71 guidance; authorizing the department to consider
72 certain information when making such determination;
73 authorizing the operator to provide certain
74 information to the department in the event of an
75 alleged violation of certain requirements; prohibiting
76 the department from bringing an action against an
77 operator under certain circumstances; authorizing the
78 department to issue a certain letter of guidance;
79 authorizing the department to bring an action against
80 an operator who fails to cure an alleged violation;
81 providing that certain bot operators are subject to
82 the jurisdiction of state courts; authorizing the
83 department to adopt rules; creating s. 501.9986, F.S.;
84 prohibiting artificial intelligence technology
85 companies from selling or disclosing the personal
86 information of users unless the information is
87 deidentified data; specifying that the sale or
88 disclosure of information authorized by federal law is
89 not prohibited; requiring artificial intelligence
90 technology companies in possession of deidentified
91 data to take specified measures to ensure such data
92 remains deidentified; authorizing the department to
93 bring actions under the Florida Deceptive and Unfair
94 Trade Practices Act for violations; providing civil
95 penalties; authorizing the department to grant an
96 artificial intelligence technology company a specified
97 timeframe in which to cure an alleged violation and to
98 issue a certain letter of guidance; authorizing the
99 department to consider certain information when making
100 such determination; authorizing the artificial
101 intelligence technology company to provide certain
102 information to the department in the event of an
103 alleged violation of certain requirements; prohibiting
104 the department from bringing an action against an
105 artificial intelligence technology company under
106 certain circumstances; authorizing the department to
107 issue a certain letter of guidance; authorizing the
108 department to bring an action against an artificial
109 intelligence company that fails to cure an alleged
110 violation; providing that certain artificial
111 intelligence technology companies are subject to the
112 jurisdiction of state courts; authorizing the
113 department to adopt rules; creating s. 501.9987, F.S.;
114 authorizing the department to take certain
115 investigative and compliance actions in connection
116 with potential violations of specified provisions;
117 authorizing the department to adopt rules; amending s.
118 540.08, F.S.; defining terms; prohibiting the
119 commercial use of an individual’s name, image, or
120 likeness created through artificial intelligence
121 without the individual’s or an authorized individual’s
122 consent; providing requirements for the use of the
123 name, image, or likeness of deceased persons;
124 providing penalties for the use of the name, image, or
125 likeness of a servicemember; providing applicability;
126 conforming provisions to changes made by the act;
127 amending s. 1002.42, F.S.; requiring certain private
128 schools to comply with specified provisions; creating
129 s. 1006.1495, F.S.; defining terms; prohibiting an
130 educational entity from using or providing students
131 access to artificial intelligence instructional tools
132 before a specified grade level; providing exceptions;
133 requiring an educational entity to provide parents
134 with specified notice before providing a student with
135 access to an artificial intelligence instructional
136 tool; requiring a parent to be provided the
137 opportunity to opt out of a student’s use of an
138 artificial intelligence instructional tool; providing
139 requirements for such opt-out process; requiring a
140 school district or public school to provide certain
141 activities if the parent opts out of the student’s use
142 of an artificial intelligence instructional tool;
143 requiring an operator to provide student access and
144 simultaneous parental access to a student account for
145 an artificial intelligence instructional tool;
146 providing methods to satisfy certain provisions;
147 specifying that an operator of an educational entity
148 does not have to create or maintain a transcript or
149 record of certain student interactions on the
150 artificial intelligence instructional tool; providing
151 construction; reenacting ss. 540.10 and 743.08(1)(c),
152 F.S., relating to the exemption of news media from
153 liability and contracts entered into by minors,
154 respectively, to incorporate the amendment made to s.
155 540.08, F.S., in references thereto; providing an
156 effective date.
157
158 Be It Enacted by the Legislature of the State of Florida:
159
160 Section 1. Present paragraphs (a) through (d) of subsection
161 (1) and present subsection (7) of section 287.138, Florida
162 Statutes, are redesignated as paragraphs (b) through (e) and
163 subsection (8), respectively, a new paragraph (a) is added to
164 subsection (1), a new subsection (7) is added to that section,
165 and subsection (3) of that section is amended, to read:
166 287.138 Contracting with entities of foreign countries of
167 concern prohibited.—
168 (1) As used in this section, the term:
169
(a) “Artificial intelligence” means a machine-based system
170
that can, for a given set of human-defined objectives, make
171
predictions, recommendations, or decisions influencing real or
172
virtual environments.
173 (3)
(a)
Beginning July 1, 2025, a governmental entity may
174 not extend or renew a contract with an entity listed in
175 paragraphs (2)(a)-(c) if the contract would give such entity
176 access to an individual’s personal identifying information.
177
Beginning July 1, 2026, a governmental entity may not extend or
178
renew a contract with an entity listed in paragraph (7)(a),
179
paragraph (7)(b), or paragraph (7)(c).
180
(b) Beginning July 1, 2026, a governmental entity may not
181
accept a bid on, a proposal for, or a reply to, or enter into a
182
contract with, an entity to provide artificial intelligence
183
technology, software, or products, including as a portion or an
184
option to the products or services provided under the contract,
185
unless the entity provides the governmental entity with an
186
affidavit signed by an officer or a representative of the entity
187
under penalty of perjury attesting that the entity does not meet
188
any of the criteria in paragraph (7)(a), paragraph (7)(b), or
189
paragraph (7)(c).
190
(7) A governmental entity may not knowingly enter into a
191
contract with an entity for artificial intelligence technology,
192
software, or products, including as a portion or an option to
193
the products or services provided under the contract, if:
194
(a) The entity is owned by the government of a foreign
195
country of concern;
196
(b) A government of a foreign country of concern has a
197
controlling interest in the entity; or
198
(c) The entity is organized under the laws of or has its
199
principal place of business in a foreign country of concern.
200 Section 2.
The Division of Law Revision is directed to
201
create part IX of chapter 501, Florida Statutes, consisting of
202
ss. 501.9981, 501.9982, 501.9983, 501.9984, 501.9985, 501.9986,
203
and 501.9987, Florida Statutes, to be entitled the “Artificial
204
Intelligence Bill of Rights.”
205 Section 3. Section 501.9981, Florida Statutes, is created
206 to read:
207
501.9981 Short title.—This part may be cited as the
208
“Artificial Intelligence Bill of Rights.”
209 Section 4. Section 501.9982, Florida Statutes, is created
210 to read:
211
501.9982
Rights relating to the use of artificial
212
intelligence.—
213
(1) Residents are entitled to certain rights with respect
214
to the use of artificial intelligence, including, but not
215
limited to:
216
(a)
The right to use artificial intelligence to improve
217
their own lives and the lives of family members, fellow
218
residents, and the world at large in accordance with the law.
219
(b) The right to supervise, access, limit, and control
220
their minor children’s use of artificial intelligence.
221
(c) The right to know whether they are communicating with a
222
human being or an artificial intelligence system, program, or
223
chatbot.
224
(d) The right to know whether artificial intelligence
225
technology companies are collecting personal information or
226
biometric data, and the right to expect artificial intelligence
227
technology companies to protect and deidentify that information
228
or data in accordance with the law.
229
(e) The right to pursue civil remedies authorized by law
230
against persons who use artificial intelligence to appropriate
231
the name, image, or likeness of others for commercial purposes
232
without their consent.
233
(f) The right to be protected by law from criminal acts,
234
such as fraud, exploitation, identity theft, stalking, and
235
cyberbullying, regardless of whether artificial intelligence is
236
used in the commission of those acts.
237
(g) The right to be protected by law from criminal acts
238
relating to the alteration of existing images to create sexual
239
or lewd or lascivious images or child pornography, regardless of
240
whether artificial intelligence is used in the commission of
241
those acts.
242
(h) The right to know whether political advertisements,
243
electioneering communications, or similar advertisements were
244
created in whole or in part with the use of artificial
245
intelligence.
246
(i) The right to pursue civil remedies authorized by law
247
against others who use artificial intelligence to slander,
248
libel, or defame them.
249
(j) The right to prevent a companion chatbot from engaging
250
with a user as a character that is protected by federal
251
copyright law without the express written consent of the
252
copyright owner.
253
(k) The right to prevent a companion chatbot from engaging
254
with a user as a character that is a living individual without
255
the express written consent of that individual.
256
(l) The right to prevent generative artificial intelligence
257
from using a character that is protected by federal copyright
258
law without the express written consent of the copyright owner.
259
(2)
Residents may exercise the rights described in this
260
section in accordance with existing law. This section may not be
261
construed as creating new or independent rights or entitlements.
262 Section 5. Section 501.9983, Florida Statutes, is created
263 to read:
264
501.9983 Definitions.—As used in this part, the term:
265
(1)
“Account holder” means an individual who opens an
266
account or creates a profile or is identified by the companion
267
chatbot platform by a unique identifier while he or she is using
268
or accessing the platform, if the platform knows or has reason
269
to believe the individual is a resident of this state.
270
(2) “Artificial intelligence” means a machine-based system
271
that can, for a given set of human-defined objectives, make
272
predictions, recommendations, or decisions influencing real or
273
virtual environments.
274
(3) “Artificial intelligence technology company” means a
275
business or organization that produces, develops, creates,
276
designs, or manufactures artificial intelligence technology or
277
products, collects data for use in artificial intelligence
278
products, or implements artificial intelligence technology.
279
(4) “Bot” means an automated online software application in
280
which all or substantially all of the actions or posts of the
281
account are not the result of a natural person.
282
(5)
“Companion chatbot” means an artificial intelligence
283
system with a natural language interface that provides adaptive,
284
human-like responses to user inputs and is capable of meeting a
285
user’s social needs by retaining information on prior
286
interactions or user sessions and user preferences to
287
personalize the interaction and facilitate ongoing engagement,
288
asking unprompted or unsolicited emotion-based questions that go
289
beyond a direct response to a user prompt, and sustaining an
290
ongoing dialogue personalized to the user. The term does not
291
include:
292
(a) A chatbot used only for customer service; a business’s
293
internal operational purposes, productivity and analysis; or
294
uses related to source information, internal research, or
295
technical assistance;
296
(b) A chatbot that is a feature of a video game or theme
297
park and is limited to replies related to the video game or
298
theme park experience and does not discuss topics related to
299
mental health, self-harm, or material harmful to minors or
300
maintain a dialogue on other topics unrelated to the video game
301
or theme park;
302
(c) A stand-alone consumer electronic device that functions
303
as a speaker and voice command interface, acts as a voice
304
activated virtual assistant, and does not sustain a relationship
305
across multiple interactions or generate outputs likely to
306
elicit emotional responses in the user; or
307
(d)
An artificial intelligence instructional tool, as
308
defined in s. 1006.1495.
309
(6) “Companion chatbot platform” means a platform that
310
allows a user to engage with companion chatbots.
311
(7) “Deidentified data” means data that cannot reasonably
312
be linked to an identified or identifiable individual or a
313
device linked to that individual.
314
(8) “Department” means the Department of Legal Affairs.
315
(9) “Material harmful to minors” has the same meaning as in
316
s. 501.1737(1).
317
(10)
“Minor” means any person 17 years of age or younger.
318
(11) “Operator” means a person who owns, operates, or
319
otherwise makes available a bot to individuals in this state.
320
(12) “Pop-up” means a visible notification on the computer,
321
tablet, or smartphone screen of a user which may be resolved if
322
the user interacts with or responds to the notification.
323
(13) “Resident” means an individual who has resided in this
324
state for more than 6 months during the preceding 12-month
325
period.
326
(14) “Theme park” has the same meaning as the term
theme
327
park or entertainment complex
as defined
in s. 509.013
.
328
(15) “User” means an individual who resides or is domiciled
329
in this state and who accesses an Internet website, online or
330
cloud-computing service, online application, or mobile
331
application.
332
(16) “Video game” means a game played on an electronic
333
amusement device that uses a computer, microprocessor, or
334
similar electronic circuitry and its own monitor, or is designed
335
to be used with a television set or a computer monitor, to
336
interact with the user of the device.
337 Section 6. Section 501.9984, Florida Statutes, is created
338 to read:
339
501.9984
Companion chatbot use for minors.—
340
(1) A companion chatbot platform shall prohibit a minor
341
from becoming or being an account holder unless the minor’s
342
parent or guardian provides consent. If a companion chatbot
343
platform allows a minor to become or be an account holder, the
344
parties have entered into a contract.
345
(a)
If the minor’s parent or guardian provides consent for
346
the minor to become an account holder or maintain an existing
347
account, the companion chatbot platform must allow the
348
consenting parent or guardian of the minor account holder to:
349
1. Receive copies of all past or present interactions
350
between the account holder and the companion chatbot;
351
2. Limit the amount of time that the account holder may
352
interact with the companion chatbot each day;
353
3. Limit the days of the week and the times during the day
354
when the account holder may interact with the companion chatbot;
355
4.
Disable any of the interactions between the account
356
holder and third-party account holders on the companion chatbot
357
platform; and
358
5.
Receive timely notifications if the account holder
359
expresses to the companion chatbot a desire or an intent to
360
engage in harm to self or others.
361
(b)
A companion chatbot platform shall do all of the
362
following:
363
1.
Terminate any account or identifier belonging to an
364
account holder who is a minor if the companion chatbot platform
365
treats or categorizes the account or identifier as belonging to
366
a minor for purposes of targeting content or advertising and if
367
the minor’s parent or guardian has not provided consent for the
368
minor pursuant to subsection (1). The companion chatbot platform
369
shall provide 90 days for the account holder to dispute the
370
termination. Termination must be effective upon the expiration
371
of the 90 days if the account holder fails to effectively
372
dispute the termination.
373
2.
Allow an account holder who is a minor to request to
374
terminate the account or identifier. Termination must be
375
effective within 5 business days after the request.
376
3.
Allow the consenting parent or guardian of an account
377
holder who is a minor to request that the minor’s account or
378
identifier be terminated. Termination must be effective within
379
10 business days after the request.
380
4.
Permanently delete all personal information held by the
381
companion chatbot platform relating to the terminated minor
382
account or identifier, unless state or federal law requires the
383
platform to maintain the information.
384
(2) In connection to all accounts or identifiers held by
385
account holders who are minors, the companion chatbot platform
386
shall do all of the following:
387
(a)
Disclose to the account holder that he or she is
388
interacting with artificial intelligence.
389
(b) Provide by default a clear and conspicuous notification
390
to the account holder, at the beginning of companion chatbot
391
interactions and at least once every hour during continuing
392
interactions, reminding the minor to take a break and that the
393
companion chatbot is artificially generated and not human.
394
(c) Institute reasonable measures to prevent the companion
395
chatbot from producing or sharing materials harmful to minors or
396
encouraging the account holder to engage in any of the conduct
397
described or depicted in materials harmful to minors.
398
(3) A knowing or reckless violation of this section is
399
deemed a deceptive or unfair trade practice or act actionable
400
under part II of this chapter solely by the department against a
401
companion chatbot platform. If the department has reason to
402
believe that a companion chatbot platform is in violation of
403
this section, the department, as the enforcing authority, may
404
bring an action against such platform for a deceptive or unfair
405
trade practice or act. In addition to other remedies under part
406
II of this chapter, the department may collect a civil penalty
407
of up to $50,000 per violation and reasonable attorney fees and
408
court costs. If the companion chatbot platform’s failure to
409
comply with this section is part of a consistent pattern of
410
knowing or reckless conduct, punitive damages may be assessed
411
against the companion chatbot platform.
412
(4)(a)
After the department has notified a companion
413
chatbot platform in writing of an alleged violation, the
414
department may grant the companion chatbot platform 45 calendar
415
days to cure the alleged violation and may issue a letter of
416
guidance stating that the companion chatbot platform will not be
417
offered another 45-calendar-day cure period for any future
418
violations of this section. The department may consider the
419
number and frequency of violations, the substantial likelihood
420
of injury to the public, and the safety of persons or property
421
in determining whether to grant the companion chatbot platform
422
45 calendar days to cure and issue the letter of guidance.
423
1. The 45-calendar-day cure period does not apply to an
424
alleged violation where the companion chatbot platform willfully
425
or knowingly disregarded the account holder’s age.
426
2. For an alleged violation of paragraph (2)(c), the
427
companion chatbot platform may provide for the department’s
428
consideration information that shows that the reasonable
429
measures taken by the platform include controls aligned with the
430
latest versions of the National Institute of Standards and
431
Technology AI Risk Management Framework, ISO 42001. Such
432
information may include structured interaction logs, status of
433
parental access controls, harm-signal detection and response
434
procedures enacted, and verified deletion events.
435
(b)
If the alleged violation is cured to the satisfaction
436
of the department, and proof of such cure is provided to the
437
department, the department may not bring an action for the
438
alleged violation but may issue a letter of guidance stating
439
that the companion chatbot platform will not be offered a 45
440
calendar-day cure period for any future violations of this
441
section.
442
(c)
If the companion chatbot platform fails to cure the
443
alleged violation within 45 calendar days, the department may
444
bring an action against such companion chatbot platform for the
445
alleged violation.
446
(5)(a) A companion chatbot platform that knowingly or
447
recklessly violates this section is liable to a minor account
448
holder for up to $10,000 in damages plus court costs and
449
reasonable attorney fees as ordered by the court.
450
(b) A civil action for a claim under this subsection must
451
be brought within 1 year after the date the complainant knew, or
452
reasonably should have known, of the alleged violation.
453
(c) An action brought under this subsection may be brought
454
only on behalf of a minor account holder.
455
(6) For purposes of bringing an action under this section,
456
a companion chatbot platform that allows a minor to become or be
457
an account holder on the platform is considered to be both
458
engaged in substantial and not isolated activities within this
459
state and operating, conducting, engaging in, or carrying on a
460
business, and doing business in this state, and is therefore
461
subject to the jurisdiction of the courts of this state.
462
(7) This section does not preclude any other available
463
remedy at law or equity.
464
(8)
The department may adopt rules to implement this
465
section.
466 Section 7. Section 501.9985, Florida Statutes, is created
467 to read:
468
501.9985
Consumer protections regarding bots.—
469
(1)
At the beginning of an interaction between a user and a
470
bot, and at least once every hour during the interaction, an
471
operator shall display a pop-up message or other prominent
472
notification notifying the user or, if the interaction is not
473
through a device with a screen, otherwise inform the user, that
474
he or she is not engaging in dialogue with a human counterpart.
475
This section does not apply to a bot that is used solely by
476
employees within a business for its internal operational
477
purposes.
478
(2) A violation of this section is deemed a deceptive or
479
unfair trade practice or act actionable under part II of this
480
chapter solely by the department on behalf of a user of a bot.
481
If the department has reason to believe that an operator is in
482
violation of this section, the department, as the enforcing
483
authority, may bring an action against the operator for a
484
deceptive or unfair trade practice or act. For the purpose of
485
bringing an action pursuant to this section, ss. 501.211 and
486
501.212 do not apply. In addition to any other remedy under part
487
II of this chapter, the department may collect a civil penalty
488
of up to $50,000 per violation and reasonable attorney fees and
489
court costs.
490
(3)(a) After the department has notified an operator in
491
writing of an alleged violation, the department may grant the
492
operator 45 calendar days to cure the alleged violation and may
493
issue a letter of guidance stating that the companion chatbot
494
platform will not be offered another 45-calendar-day cure period
495
for any future violations. The department may consider the
496
number and frequency of violations, the substantial likelihood
497
of injury to the public, and the safety of persons or property
498
in determining whether to grant an operator 45 calendar days to
499
cure and issue the letter of guidance.
500
(b) For an alleged violation of this section, the operator
501
may provide for the department’s consideration information that
502
demonstrates that the operator provides persistent and
503
conspicuous identity indicators and accessible disclosures which
504
are in conformity with the latest versions of the National
505
Institute of Standards and Technology AI Risk Management
506
Framework, ISO 42001.
507
(c) If the alleged violation is cured to the satisfaction
508
of the department and proof of such cure is provided to the
509
department, the department may not bring an action for the
510
alleged violation but may issue a letter of guidance that
511
indicates that the operator will not be offered a 45-calendar
512
day cure period for any future violations.
513
(d)
If the operator fails to cure the alleged violation
514
within the 45-calendar-day cure period, the department may bring
515
an action against such operator for the alleged violation.
516
(4) For purposes of bringing an action pursuant to this
517
section, an operator that owns, operates, or otherwise makes
518
available a bot to individuals in this state is considered to be
519
both engaged in substantial and not isolated activities within
520
this state and operating, conducting, engaging in, or carrying
521
on a business, and doing business in this state, and is
522
therefore subject to the jurisdiction of the courts of this
523
state.
524
(5) The department may adopt rules to implement this
525
section.
526 Section 8. Section 501.9986, Florida Statutes, is created
527 to read:
528
501.9986
Consumer protections regarding deidentified data.—
529
(1)
An artificial intelligence technology company may not
530
sell or disclose personal information of users unless the
531
information is deidentified data. This subsection does not
532
prohibit the sale or disclosure of information specifically
533
authorized by federal law.
534
(2) An artificial intelligence technology company in
535
possession of deidentified data shall do all of the following:
536
(a) Take reasonable measures to ensure that the data cannot
537
be associated with a user.
538
(b) Maintain and use the data in deidentified form. An
539
artificial intelligence technology company may not attempt to
540
reidentify the data, except that the artificial intelligence
541
technology company may attempt to reidentify the data solely for
542
the purpose of determining whether its deidentification
543
processes satisfy the requirements of this section.
544
(c) Contractually obligate a recipient of the deidentified
545
data to comply with this section.
546
(d) Implement business processes to prevent the inadvertent
547
release of deidentified data.
548
(3)
A violation of this section is deemed a deceptive or
549
unfair trade practice or act actionable under part II of this
550
chapter solely by the department. If the department has reason
551
to believe that an artificial intelligence technology company is
552
in violation of this section, the department, as the enforcing
553
authority, may bring an action against the artificial
554
intelligence technology company for a deceptive or unfair trade
555
practice or act. For the purpose of bringing an action pursuant
556
to this section, ss. 501.211 and 501.212 do not apply. In
557
addition to any other remedy under part II of this chapter, the
558
department may collect a civil penalty of up to $50,000 per
559
violation and reasonable attorney fees and court costs.
560
(4)(a) After the department has notified an artificial
561
intelligence technology company in writing of an alleged
562
violation, the department may grant the artificial intelligence
563
technology company 45 calendar days to cure the alleged
564
violation and may issue a letter of guidance stating that the
565
artificial intelligence technology company will not be offered
566
another 45-calendar-day cure period for any future violations.
567
The department may consider the number and frequency of
568
violations, the substantial likelihood of injury to the public,
569
and the safety of persons or property in determining whether to
570
grant the artificial intelligence technology company 45 calendar
571
days to cure and issue the letter of guidance.
572
(b) For an alleged violation of this section, the
573
artificial intelligence technology company may provide for the
574
department’s consideration information that shows that the
575
artificial intelligence technology company maintains a risk
576
management program that:
577
1. Validates the company’s information security and privacy
578
controls against a recognized framework aligned with the latest
579
versions of the National Institute of Standards and Technology
580
AI Risk Management Framework, ISO 42001; and
581
2. Includes assessed controls for deidentification,
582
contractual flow-down, non-reidentification, inadvertent release
583
prevention, monitoring, and auditing sufficient to demonstrate
584
that the company is taking reasonable measures to meet the
585
requirements of this section.
586
(c) If the alleged violation is cured to the satisfaction
587
of the department and proof of such cure is provided to the
588
department, the department may not bring an action for the
589
alleged violation but may issue a letter of guidance that
590
indicates that the artificial intelligence technology company
591
will not be offered another 45-calendar-day cure period for any
592
future violations.
593
(d)
If the artificial intelligence technology company fails
594
to cure the alleged violation within the 45-calendar-day cure
595
period, the department may bring an action against such
596
artificial intelligence technology company for the alleged
597
violation.
598
(5) For purposes of bringing an action pursuant to this
599
section, an artificial intelligence technology company that
600
produces, develops, creates, designs, or manufactures artificial
601
intelligence technology or products, collects data for use in
602
artificial intelligence products, or implements artificial
603
intelligence technology in this state is considered to be both
604
engaged in substantial and not isolated activities within this
605
state and operating, conducting, engaging in, or carrying on a
606
business, and doing business in this state, and is therefore
607
subject to the jurisdiction of the courts of this state.
608
(6) The department may adopt rules to implement this
609
section.
610 Section 9. Section 501.9987, Florida Statutes, is created
611 to read:
612
501.9987 Investigations.—
613
(1) If, by its own inquiry or as a result of complaints,
614
the department has reason to believe that a person has engaged
615
in, or is engaging in, a practice or an act that violates this
616
part, the department may administer oaths and affirmations,
617
subpoena witnesses or matter, and collect evidence. Within 5
618
days, excluding weekends and legal holidays, after service of a
619
subpoena, or at any time before the return date specified in the
620
subpoena, whichever time period is longer, the party served may
621
file in the circuit court in the county in which it resides or
622
in which it transacts business and serve upon the enforcing
623
authority a petition for an order modifying or setting aside the
624
subpoena. The petitioner may raise any objection or privilege
625
that would be available upon service of a subpoena in a civil
626
action. The subpoena must inform the party served of the party’s
627
rights under this subsection.
628
(2) If the matter that the department seeks to obtain by
629
subpoena is located outside this state, the person subpoenaed
630
may make the matter available to the department or its
631
representative at the place where it is located. The department
632
may designate representatives, including officials of the state
633
in which the matter is located, to inspect the matter on its
634
behalf and may respond to similar requests from officials of
635
other states.
636
(3) Upon the failure of a person, without lawful excuse, to
637
obey a subpoena and upon reasonable notice to all persons
638
affected, the department may apply to the circuit court for an
639
order compelling compliance.
640
(4) The department may request that a person who refuses to
641
comply with a subpoena on the grounds that the testimony or
642
matter may be self-incriminating be ordered by the court to
643
provide the testimony or matter. Except in a prosecution for
644
perjury, a person who complies with a court order to provide
645
testimony or matter after asserting a valid privilege against
646
self-incrimination may not have the testimony or matter so
647
provided, or evidence derived from the testimony or matter,
648
received against the person in any criminal investigation or
649
proceeding.
650
(5) A person upon whom a subpoena is served pursuant to
651
this part must comply with its terms unless otherwise provided
652
by order of the court. A person who fails to appear, with the
653
intent to avoid, evade, or prevent compliance in whole or in
654
part with an investigation under this part, or who removes from
655
any place, conceals, withholds, mutilates, alters, or destroys,
656
or by any other means falsifies any documentary material in the
657
possession, custody, or control of a person subject to a
658
subpoena, or who knowingly conceals relevant information with
659
the intent to avoid, evade, or prevent compliance, is liable for
660
a civil penalty of not more than $5,000 per week in violation,
661
reasonable attorney fees, and costs.
662
(6) The department may adopt rules to implement this
663
section.
664 Section 10. Section 540.08, Florida Statutes, is amended to
665 read:
666 540.08 Unauthorized publication of name
, image,
or
667 likeness.—
668 (1)
As used in this section, the term:
669
(a)
“Generative artificial intelligence” means a machine
670
based system that can, for a given set of human-defined
671
objectives, emulate the structure and characteristics of input
672
data in order to generate derived synthetic content, including
673
images, videos, audio, text, and other digital content.
674
(b) “Person” has the same meaning as in s. 1.01.
675
(c) “Servicemember” has the same meaning as in s. 250.01
676
and includes any officer or enlisted member who died from
677
service-connected causes while on active duty.
678
(d) “Surviving children” means an individual’s immediate
679
offspring and any children legally adopted by the individual.
680
(e) “Surviving spouse” means an individual’s surviving
681
spouse under the law of the individual’s domicile at the time of
682
the individual’s death, regardless of whether the spouse later
683
remarried.
684
(2) A person may not publish, print, display, or otherwise
685
publicly use for trade or for any commercial or advertising
686
purpose the name, portrait, photograph, image, or other likeness
687
of an individual created through generative artificial
688
intelligence without the express written or oral consent to such
689
use given by any of the following:
690
(a) The individual.
691
(b)
Any other person authorized in writing by the
692
individual to license the commercial use of the individual’s
693
name, image, or likeness.
694
(c)
If the individual is deceased:
695
1. A person authorized in writing to license the commercial
696
use of the individual’s name, image, or likeness; or
697
2. If a person is not authorized, any one individual from a
698
class composed of the deceased individual’s surviving spouse and
699
surviving children. A legal parent or guardian may give consent
700
on behalf of a minor surviving child.
701
(3)
A
No
person
may not
shall
publish, print, display or
702 otherwise publicly use for purposes of trade or for any
703 commercial or advertising purpose the name, portrait,
704 photograph,
image,
or other likeness of
an individual
any
705
natural person
without the express written or oral consent to
706 such use given by
any of the following
:
707 (a)
The individual.
Such person; or
708 (b) Any other person
, firm or corporation
authorized in
709 writing by
the individual
such person
to license the commercial
710 use of
the individual’s
her or his
name
, image,
or likeness
.
; or
711 (c) If
the individual
such person
is deceased
:
,
712
1. A
any
person
, firm or corporation
authorized in writing
713 to license the commercial use of
the deceased individual’s
her
714
or his
name
, image,
or likeness
;
,
or
715
2.
If
a
no
person
, firm or corporation
is
not
so
716 authorized,
then by
any one
individual
from
among
a class
717 composed of
the individual’s
her or his
surviving spouse and
718 surviving children.
A legal parent or guardian may give consent
719
on behalf of a minor surviving child.
720
(4)
(2)
If
In the event
the consent required in subsection
721
(2) or subsection (3)
(1)
is not obtained, the
individual
person
722 whose name, portrait, photograph,
image,
or other likeness is
so
723 used, or
a
any
person
, firm, or corporation
authorized by
the
724
individual
such person
in writing to license the commercial use
725 of
the individual’s
her or his
name
, image,
or likeness, or, if
726 the
individual
person
whose likeness is used is deceased,
a
any
727 person
, firm, or corporation
having the right to give
such
728 consent, as provided
in subsection (2) or subsection (3)
729
hereinabove
, may bring an action to enjoin
the
such
unauthorized
730 publication, printing, display
,
or other public use
,
and
to
731 recover damages for any loss or injury
resulting from the
732
unauthorized publication
sustained by reason thereof
, including
733 an amount
that
which
would have been a reasonable royalty, and
734 punitive or exemplary damages.
735
(5)
(3)
If a person uses the name, portrait, photograph,
736
image,
or other likeness of a
servicemember
member of the armed
737
forces
without obtaining the consent required in subsection
(2)
738
or subsection (3)
(1)
and
the
such
use is not subject to
an
any
739 exception listed in this section, a court may impose a civil
740 penalty of up to $1,000 per violation in addition to the civil
741 remedies contained in subsection
(4)
(2)
. Each commercial
742 transaction constitutes a violation under this section.
As used
743
in this section, the term “member of the armed forces” means an
744
officer or enlisted member of the Army, Navy, Air Force, Marine
745
Corps, Space Force, or Coast Guard of the United States, the
746
Florida National Guard, and the United States Reserve Forces,
747
including any officer or enlisted member who died as a result of
748
injuries sustained in the line of duty.
749
(6)
(4)
The provisions of
This section
does
shall
not apply
750 to
any of the following
:
751 (a) The publication, printing, display, or use of the name
,
752
portrait, photograph, image,
or
other
likeness of
an individual
753
any person
in
a
any
newspaper, magazine, book, news broadcast or
754 telecast,
radio broadcast,
or other news medium or publication
755
if used
as part of
a
any
bona fide news report or presentation
756 having a current and legitimate public interest and
if the
where
757
such
name
, image,
or likeness is not used for advertising
758 purposes
.
;
759 (b)
The publication, printing, display, or use of the name,
760
portrait, photograph, image, or other likeness of an individual
761
created through generative artificial intelligence in a
762
newspaper, magazine, book, news broadcast or telecast, radio
763
broadcast, or other news medium or publication if the generative
764
artificial intelligence is used as part of a bona fide news
765
report or presentation and
that
report or presentation contains
766
a clear acknowledgement
of speculation regarding
the
767
authenticity of the materials which are the subject of the
768
report or presentation.
769
(c)
The use of
an individual’s
such
name, portrait,
770 photograph,
image,
or other likeness in connection with the
771 resale or other distribution of literary, musical, or artistic
772 productions or other articles of merchandise or property
with
773
the individual’s consent
where such person has consented to the
774
use of her or his name, portrait, photograph, or likeness
on or
775 in connection with the initial sale or distribution
of the
776
productions, articles, or merchandise.
thereof; or
777
(d)
(c)
A
Any
photograph of
an individual
a person
solely as
778 a member of the public
if the individual
and where such person
779 is not named or otherwise identified in or in connection with
780 the use of
the
such
photograph.
781
(7)
(5)
An
No
action
may not
shall
be brought under this
782 section by reason of
a
any
publication, printing, display, or
783 other public use of the name
, portrait, photograph, image,
or
784
other
likeness of
an individual
a person
occurring
more than
785
after the expiration of
40 years
from and
after the death of
the
786
individual
such person
.
787
(6) As used in this section, a person’s “surviving spouse”
788
is the person’s surviving spouse under the law of her or his
789
domicile at the time of her or his death, whether or not the
790
spouse has later remarried; and a person’s “children” are her or
791
his immediate offspring and any children legally adopted by the
792
person. Any consent provided for in subsection (1) shall be
793
given on behalf of a minor by the guardian of her or his person
794
or by either parent.
795
(8)
(7)
The remedies
provided for
in this section
are
shall
796
be
in addition to and not in limitation of the remedies and
797 rights of any person under the common law against the invasion
798 of her or his privacy.
799 Section 11. Subsection (21) is added to section 1002.42,
800 Florida Statutes, to read:
801 1002.42 Private schools.—
802
(21)
ARTIFICIAL INTELLIGENCE INSTRUCTIONAL TOOLS.—A private
803
school that provides student access to an artificial
804
intelligence instructional tool, as defined in s. 1006.1495,
805
must comply with the provisions in that section.
806 Section 12. Section 1006.1495, Florida Statutes, is created
807 to read:
808
1006.1495
Artificial intelligence instructional tools;
809
parental notice, opt-out, and account access.—
810
(1)
DEFINITIONS.—As used in this section, the term:
811
(a)
“Artificial intelligence instructional tool” means a
812
software application or service that uses artificial
813
intelligence, including machine learning, which is made
814
available to a student by an educational entity for educational
815
purposes, including instruction, tutoring, practice, feedback,
816
or completing educator-directed assignments, and that is not
817
designed, marketed, or configured to:
818
1.
Meet a student’s social needs;
819
2.
Simulate friendship, companionship, or an emotional
820
relationship with a student; or
821
3.
Employ relationship-building or anthropomorphic design
822
features for the purpose of encouraging a student to continue
823
interacting with the system.
824
(b)
“Educational entity” means a school district, a public
825
school, or a private school. The term includes a VPK provider
826
meaning a private prekindergarten provider or a public school
827
prekindergarten provider, as those terms are defined in s.
828
1002.51, which delivers the Voluntary Prekindergarten Education
829
Program under part V of chapter 1002.
830
(c)
“Operator” means a person who operates an artificial
831
intelligence instructional tool and collects, receives,
832
maintains, or uses student information or student-generated
833
content through the tool.
834
(d)
“Parent” includes a parent, guardian, or other person
835
with legal authority to make educational decisions for a
836
student.
837
(e)
“Private school” has the same meaning as in s.
838
1002.01(3).
839
(f)
“Public school” means a component described in s.
840
1000.04(2), (4), (5), or (6).
841
(2)
RESTRICTION.—An educational entity may not provide
842
students with access to an artificial intelligence instructional
843
tool before grade 6 unless such use is:
844
(a)
Directed and supervised by school personnel;
845
(b)
For translation or similar support necessary for a
846
student identified as an English language learner; or
847
(c)
For accommodations, assistive technology, or similar
848
support necessary for a student with a documented disability.
849
(3)
EDUCATIONAL USE; PARENTAL NOTICE.—Before a student is
850
provided access credentials for an artificial intelligence
851
instructional tool, the educational entity must provide the
852
parent of a minor student with notice that:
853
(a)
Identifies the tool and its educational purpose;
854
(b)
Describes, in general terms, the manner in which the
855
tool will be used by students;
856
(c)
Explains how the parent may exercise the opt-out
857
process under subsection (4); and
858
(d)
Explains how the parent may access the student’s
859
account or request access to information and account activity
860
under subsection (5), including the method for submitting a
861
written request.
862
(4)
PARENTAL OPT-OUT.—
863
(a)
A parent of a minor student must be provided the
864
opportunity to opt out of the student’s use of an artificial
865
intelligence instructional tool.
866
(b)
The opt-out process must align with the educational
867
entity’s existing policies for parental notice, consent,
868
objection, or opt out for instructional materials, digital
869
tools, or online accounts, as applicable.
870
(c)
If a parent opts out of a student’s use of an
871
artificial intelligence instructional tool and the student is
872
enrolled in a public school, the school district or public
873
school must provide an alternative instructional activity that
874
allows the student to meet a comparative educational requirement
875
without penalty.
876
(5)
PARENT ACCOUNT ACCESS; COMPLIANCE OPTIONS.—
877
(a)
At the time an operator provides a student’s access
878
credentials or otherwise provides or enables student access to
879
an educational entity for an artificial intelligence
880
instructional tool, the operator shall simultaneously provide to
881
the educational entity a means to authorize the parent of a
882
minor student to access information and account activity
883
maintained within the artificial intelligence instructional
884
tool.
885
(b)
The operator may satisfy paragraph (a) by:
886
1. P
roviding
the parent of a minor student credentials or
887
another method for read-only access to the student’s account; or
888
2.
Upon written request from the parent of a minor student,
889
providing access to the information and account activity
890
maintained within the tool, in accordance with applicable state
891
and federal law, within 30 days after receipt of the request.
892
The educational entity shall inform the parent of the right to
893
make such a request and the method for submitting the request.
894
(c)
If an educational entity satisfies
sub
paragraph (b)1.,
895
the educational entity
must
provide the credentials or other
896
access method at the time the educational entity provides the
897
student
with
access credentials or otherwise enables student
898
access.
899
(d)
This subsection does not require an operator or
900
educational entity to create or retain a transcript or record of
901
student interactions beyond information otherwise maintained in
902
the ordinary course of providing access to the tool.
903
(6)
CONSTRUCTION.—This section does not alter:
904
(a)
A parent’s rights under state or federal law to access
905
student education records; or
906
(b)
An educational entity’s obligations under applicable
907
state and federal student privacy laws.
908 Section 13. For the purpose of incorporating the amendment
909 made by this act to section 540.08, Florida Statutes, in a
910 reference thereto, section 540.10, Florida Statutes, is
911 reenacted to read:
912 540.10 Exemption of news media from liability.—No relief
913 may be obtained under s. 540.08 or s. 540.09, against any
914 broadcaster, publisher or distributor broadcasting, publishing
915 or distributing paid advertising matter by radio or television
916 or in a newspaper, magazine, or similar periodical without
917 knowledge or notice that any consent required by s. 540.08 or s.
918 540.09, in connection with such advertising matter has not been
919 obtained, except an injunction against the presentation of such
920 advertising matter in future broadcasts or in future issues of
921 such newspaper, magazine, or similar periodical.
922 Section 14. For the purpose of incorporating the amendment
923 made by this act to section 540.08, Florida Statutes, in a
924 reference thereto, paragraph (c) of subsection (1) of section
925 743.08, Florida Statutes, is reenacted to read:
926 743.08 Removal of disabilities of minors; artistic or
927 creative services; professional sports contracts; judicial
928 approval.—
929 (1) A contract made by a minor or made by a parent or
930 guardian of a minor, or a contract proposed to be so made, may
931 be approved by the probate division of the circuit court or any
932 other division of the circuit court that has guardianship
933 jurisdiction, where the minor is a resident of this state or the
934 services of the minor are to be performed or rendered in this
935 state, where the contract sought to be approved is one under
936 which:
937 (c) The minor will endorse a product or service, or in any
938 other way receive compensation for the use of right of publicity
939 of the minor as that right is defined by s. 540.08.
940 Section 15. This act shall take effect July 1, 2026.