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A1922 • 2026

Requires disclosure of usual and customary price for merchandise offered in certain advertisements.

Requires disclosure of usual and customary price for merchandise offered in certain advertisements.

Passed Legislature

This bill passed both chambers and reached final enrollment, even if later executive action is not shown here.

Sponsor
Quijano, Annette
Last action
2026-01-13
Official status
Introduced, Referred to Assembly Consumer Affairs Committee
Effective date
Not listed

Plain English Breakdown

Using official source text because the generated explanation was unavailable or could not be confirmed against the official bill text.

Requires disclosure of usual and customary price for merchandise offered in certain advertisements.

Requires disclosure of usual and customary price for merchandise offered in certain advertisements.

What This Bill Does

  • Requires disclosure of usual and customary price for merchandise offered in certain advertisements.
  • Topic: Consumer Affairs Fiscal note: This bill has not been certified by OLS for a fiscal note.

Limits and Unknowns

  • This entry is temporarily using official source text because the generated explanation could not be confirmed against the official bill text during the last sync.

Bill History

  1. 2026-01-13 New Jersey Legislature

    Introduced, Referred to Assembly Consumer Affairs Committee

Official Summary Text

Requires disclosure of usual and customary price for merchandise offered in certain advertisements.
Topic:
Consumer Affairs
Fiscal note:
This bill has not been certified by OLS for a fiscal note.

Current Bill Text

Read the full stored bill text 
A1922

ASSEMBLY, No. 1922

STATE OF NEW JERSEY

222nd LEGISLATURE

�

PRE-FILED FOR INTRODUCTION IN THE 2026 SESSION

Sponsored by:

Assemblywoman ANNETTE QUIJANO

District 20 (Union)

SYNOPSIS

���� Requires disclosure of usual and customary price for
merchandise offered in certain advertisements.

CURRENT VERSION OF TEXT

���� Introduced Pending Technical Review by Legislative
Counsel.

��

An Act
concerning the sale of merchandise offered in certain
advertisements and supplementing Title 56 of the Revised Statutes.�

����
Be It
Enacted
by the Senate and General Assembly of
the State of New Jersey:

���� 1.��� a.� It shall be an
unlawful practice for a person to advertise an offer for merchandise at reduced
or no cost to the consumer and contingent upon the purchase of other
merchandise, commonly referred to as a �Buy One, Get One Free� or �Two-For-One�
offer, unless the advertisement discloses the usual and customary, single item
price of the advertised merchandise.

���� b.��� A violation of any
provision of subsection a. of this section shall be an unlawful practice
pursuant to P.L.1960, c.39 (C.56:8-1 et seq.).

���� 2.��� This act shall take
effect immediately.

STATEMENT

���� This bill requires businesses
to disclose the usual and customary price for merchandise that is advertised as
part of a �Buy One, Get One Free� or similar offer.� Current law does not
require that a business disclose the usual and customary price of merchandise
advertised as part of a bargain offer.� This bill is meant to discourage
businesses from artificially inflating the sale price of merchandise offered as
part of a �Buy One, Get One Free� or similar sale.

���� A violation of the bill�s
provisions is an unlawful practice under the consumer fraud act, P.L.1960, c.39
(C.56:8-1 et seq.).� An unlawful practice is punishable by a monetary penalty
of not more than $10,000 for a first offense and not more than $20,000 for any
subsequent offense.� In addition, a violation can result in cease and desist
orders issued by the Attorney General, the assessment of punitive damages, and
the awarding of treble damages and costs to the injured.